Top 5 Shopping Games Performance on Unified Platform in Middle East Q2 2022

The second quarter of 2022 saw significant activity in the shopping games category across the Middle East. Here, we dive into the performance of the top 5 shopping games on a unified platform, based on data from Sensor Tower.

My Mini Mart by SUPERSONIC STUDIOS LTD experienced notable growth. Weekly downloads surged, peaking at approximately 51K in the last week of June. The game's weekly revenue also showed a steady increase, reaching around $1.5K by mid-June. Additionally, weekly active users rose from 55K at the end of March to over 102K by the end of June.

My PlayHome Stores from PlayHome Software Ltd had a more modest performance. The app's weekly revenue fluctuated slightly, ending at about $228 in the final week of June. Weekly downloads remained relatively low, hitting a peak of 63 in the last week of June. Active users hovered around the 100 mark throughout the quarter.

Vlad and Niki Supermarket game by Oculist maintained a consistent performance. Weekly downloads were stable, with a high of around 22K at the end of June. Weekly revenue varied, ending at approximately $151 in the last week of June. The game’s active users increased from 38K at the end of March to nearly 40K by the end of June.

Idle Supermarket Tycoon - Shop by Digital Things showed steady metrics. Weekly downloads ranged from 710 to 1K, with a slight peak in the last week of June. Revenue saw minor fluctuations, ending at about $150. Active users were relatively stable, closing the quarter at around 2.9K.

Lastly, Miga Town: My Store by XiHe Digital (GuangZhou) Technology Co., Ltd demonstrated consistent performance. Weekly downloads peaked at approximately 6.9K in the final week of June. Revenue remained fairly steady, ending at around $163. Active users saw minimal variation, ending at around 40K.

These insights are derived from Sensor Tower data. For a more detailed analysis, visit Sensor Tower.